Annabel Schiff, Caribou digital, Chief Program Officer

Topic: Developing AI-enabled solutions to positively impact micro- and small enterprises

For micro- and small enterprises (MSEs), AI-enabled solutions offer immense potential in driving operational efficiencies and business growth. But given the daily demands and resource constraints that MSEs often face, solutions must be designed to meet their needs and contexts. This session will explore the challenges, opportunities, and lessons from Mastercard Strive, a program implemented by Caribou, in developing innovative AI-enabled solutions for MSE users. Drawing on insights from a recent EU-focused survey on small business digital transformation and the experiences of Mastercard Strive partners developing solutions for MSEs around the globe, this session aims to leave participants with practical considerations and insights on developing AI solutions for positive impact.